Viant Technology Inc.
DSP
Rank in Stocks
#8977
Viant Technology Inc. specializes in providing advanced advertising technology... Viant Technology Inc. specializes in providing advanced advertising technology solutions. Among its key offerings is ViantAI, an artificial intelligence product suite. The company also provides Holistic, an integrated Omnichannel Demand-Side Platform (DSP) designed to streamline the management of advertising campaigns across various channels and provide access to crucial performance metrics. Its Household ID solution unifies diverse digital and personal identifiers to create a consistent profile for entire households. Furthermore, IRIS_ID serves as a content identifier, enabling partners to exchange granular video data, which facilitates enhanced planning, precise targeting, and comprehensive measurement for advertising within streaming platforms. The Viant Data Platform empowers users to merge their proprietary first-party data with information from leading third-party providers, unlocking valuable insights, robust reporting capabilities, and precise attribution. Additionally, the company features Direct Access, a supply path optimization program that establishes a streamlined route to high-quality advertising inventory. Its Advanced Reporting and Measurement tools deliver detailed analytics, encompassing conversion lift analysis, multi-touch attribution, foot-traffic insights, digital out-of-home (DOOH) performance, sales reports, and return on ad spend (ROAS) analytics. A Flexible Customer Engagement Model is also provided, ensuring clients benefit from transparency and maintain control over their advertising initiatives and the supporting data infrastructure. Viant distributes its platform through a dedicated direct sales team, concentrating on business development across diverse markets. Its clientele includes buyers of programmatic advertising inventory, a range of advertising agencies β from large enterprises to independent and mid-market firms β and individual marketers. Established in 1999, the company maintains its headquarters in Irvine, California. Viant Inc., a component of this entity, functions as a subsidiary of American Lifecare Holdings Inc.
Share Price
$14.04
Last synced: 2026-11-09
Market Cap
$933.99M
Change (1 day)
9.30%
Change (1 year)
33.97%
Country
Stock data: Financial Modeling PrepΒ·Updated Β·Not investment adviceΒ·How we calculate this
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Category
Technology
Operating Margin for Viant Technology Inc. (DSP)
Operating Margin as of November 2026 TTM: 2.35%
According to Viant Technology Inc.'s latest financial reports, its current operating margin (TTM) is 2.35%. At the end of 2025 the company had an operating margin of 3.51%.
Operating Margin history for Viant Technology Inc. from 2018 to 2026
Operating Margin at the end of each year
| Year | Operating Margin | Change |
|---|---|---|
| 2026 (TTM) | 2.35% | -33.05% |
| 2025 | 3.51% | 192.50% |
| 2024 | 1.20% | -114.62% |
| 2023 | -8.21% | -67.13% |
| 2022 | -24.98% | 30.85% |
| 2021 | -19.09% | -244.95% |
| 2020 | 13.17% | 69.72% |
| 2019 | 7.76% | -140.69% |
| 2018 | -19.07% | 0.00% |
Operating Margin for similar companies or competitors
| Company | Operating Margin | Operating Margin Difference | Country |
|---|---|---|---|
| 27.42% | -88.33% |
DE
|
|
| 13.90% | -94.09% |
CA
|
|
| 21.39% | -90.90% |
US
|
|
| 12.47% | -94.69% |
US
|
|
| 77.44% | -67.05% |
US
|
What is a company's Operating Margin?
The operating margin is a key indicator to assess the profitability of a company. Higher operating margins are generaly better as they show that a company is able to sell its products or services for much more than their production costs. The operating margin is calculated by dividing a company's earnings by its revenue.
Questions about Viant Technology Inc.'s operating margin
What is Viant Technology Inc.'s operating margin?
Viant Technology Inc.'s operating margin is 2.35%, as of Nov 2026.
What was Viant Technology Inc.'s operating margin in 2025?
In 2025, Viant Technology Inc.'s operating margin was 3.51%, compared with 1.20% in 2024.
How has Viant Technology Inc.'s operating margin changed since 2020?
From 2020 to 2025, Viant Technology Inc.'s operating margin was highest in 2020 (13.17%) and lowest in 2022 (-24.98%).
How does Viant Technology Inc.'s operating margin compare with similar companies?
Viant Technology Inc.'s operating margin (2.35%) is lower than that of all 5 similar companies listed above. The highest among them is AppLovin Corporation, with 77.44%.