Pursuit Attractions and Hospitality, Inc.
PRSU
Rank in Stocks
#6849
Pursuit Attractions and Hospitality, Inc., a company dedicated to leisure and... Pursuit Attractions and Hospitality, Inc., a company dedicated to leisure and guest services, owns and oversees a collection of destination properties throughout the United States, Canada, and Iceland. Its operations include a variety of tourist attractions and lodging facilities, which are further supported by on-site dining options, retail spaces, and transportation services. Founded in 1926, the enterprise, headquartered in Scottsdale, Arizona, will transition from its former identity as Viad Corp to its current name, Pursuit Attractions and Hospitality, Inc., in January 2025.
Share Price
$57.24
Last synced: 2026-11-09
Market Cap
$1.56B
Change (1 day)
4.91%
Change (1 year)
67.17%
Country
Stock data: Financial Modeling PrepΒ·Updated Β·Not investment adviceΒ·How we calculate this
Trade Pursuit Attractions and Hospitality, Inc. (PRSU)
Category
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Operating Margin for Pursuit Attractions and Hospitality, Inc. (PRSU)
Operating Margin as of November 2026 TTM: 16.03%
According to Pursuit Attractions and Hospitality, Inc.'s latest financial reports, its current operating margin (TTM) is 16.03%. At the end of 2025 the company had an operating margin of 14.48%.
Operating Margin history for Pursuit Attractions and Hospitality, Inc. from 2000 to 2026
Operating Margin at the end of each year
| Year | Operating Margin | Change |
|---|---|---|
| 2026 (TTM) | 16.03% | 10.70% |
| 2025 | 14.48% | 160.43% |
| 2024 | 5.56% | -44.01% |
| 2023 | 9.93% | 398.99% |
| 2022 | 1.99% | -117.23% |
| 2021 | -11.55% | -61.58% |
| 2020 | -30.06% | -593.60% |
| 2019 | 6.09% | -2.09% |
| 2018 | 6.22% | -2.66% |
| 2017 | 6.39% | 0.63% |
| 2016 | 6.35% | 54.13% |
| 2015 | 4.12% | -3.51% |
| 2014 | 4.27% | 33.86% |
| 2013 | 3.19% | 11.54% |
| 2012 | 2.86% | 52.13% |
| 2011 | 1.88% | 89.90% |
| 2010 | 0.99% | -650.00% |
| 2009 | -0.18% | -102.71% |
| 2008 | 6.64% | 12.35% |
| 2007 | 5.91% | -4.98% |
| 2006 | 6.22% | 0.48% |
| 2005 | 6.19% | 25.30% |
| 2004 | 4.94% | 5.56% |
| 2003 | 4.68% | -1.68% |
| 2002 | 4.76% | -52.11% |
| 2001 | 9.94% | -7.19% |
| 2000 | 10.71% | 0.00% |
Operating Margin for similar companies or competitors
| Company | Operating Margin | Operating Margin Difference | Country |
|---|---|---|---|
| 23.36% | -98.54% |
US
|
|
| 31.55% | -98.03% |
GB
|
|
| 27.64% | -98.28% |
CA
|
|
| 25.35% | -98.42% |
IE
|
|
| 35.42% | -97.79% |
US
|
What is a company's Operating Margin?
The operating margin is a key indicator to assess the profitability of a company. Higher operating margins are generaly better as they show that a company is able to sell its products or services for much more than their production costs. The operating margin is calculated by dividing a company's earnings by its revenue.
Questions about Pursuit Attractions and Hospitality, Inc.'s operating margin
What is Pursuit Attractions and Hospitality, Inc.'s operating margin?
Pursuit Attractions and Hospitality, Inc.'s operating margin is 16.03%, as of Nov 2026.
What was Pursuit Attractions and Hospitality, Inc.'s operating margin in 2025?
In 2025, Pursuit Attractions and Hospitality, Inc.'s operating margin was 14.48%, compared with 5.56% in 2024.
How has Pursuit Attractions and Hospitality, Inc.'s operating margin changed since 2020?
From 2020 to 2025, Pursuit Attractions and Hospitality, Inc.'s operating margin was highest in 2025 (14.48%) and lowest in 2020 (-30.06%).
How does Pursuit Attractions and Hospitality, Inc.'s operating margin compare with similar companies?
Pursuit Attractions and Hospitality, Inc.'s operating margin (16.03%) is lower than that of all 5 similar companies listed above. The highest among them is Copart, Inc., with 35.42%.