Headquartered in Cologne, Germany, Sporttotal AG, established in 1978, is a... Headquartered in Cologne, Germany, Sporttotal AG, established in 1978, is a global enterprise that develops, broadcasts, and promotes a diverse range of sports and adventure events across the world. The company also supplies technical equipment and infrastructure for racetracks, athletic venues, and other communal meeting spaces. It officially rebranded to Sporttotal AG in September 2017, having previously operated under the name _wige MEDIA AG.
