Based in Bergen, Norway, and established in 1964, Mowi ASA operates as a... Based in Bergen, Norway, and established in 1964, Mowi ASA operates as a prominent international seafood corporation. The company, which adopted its current name in December 2018 after previously being known as Marine Harvest ASA, focuses primarily on the global cultivation and supply of farmed salmon. Its extensive operations are segmented into three core areas: Feed production, Farming, and Sales & Marketing. Mowi actively participates in the complete production chain, from manufacturing specialized salmon feed and managing salmon aquaculture with initial processing, through to advanced secondary seafood processing. Their broad product range includes whole gutted fish, featuring premium options like Label Rouge and organic salmon, as well as various white fish and other seafood items. They also provide a wide selection of prepared cuts such as fillets, steaks, portions, loins, and kebabs. Furthermore, Mowi offers a comprehensive array of value-added products, including breaded, pre-fried, marinated, grilled, smoked, and ready-to-eat meals, alongside delicatessen items. These diverse offerings are distributed worldwide under numerous brand names, including Mowi, Mowi Salmon, Donegal Silver, Pieters, Laschinger, Kritsen, and Northern Harvest, among others.
