BASE, Inc., a Tokyo, Japan-based company, specializes in the design,... BASE, Inc., a Tokyo, Japan-based company, specializes in the design, development, and management of various web services. Its operations are structured into three primary divisions: BASE Business, PAY Business, and Other Business. Key offerings include the "BASE" platform, which allows users to effortlessly set up their own online stores, and "YELL BANK," a financial service providing funding opportunities for shop owners utilizing the BASE platform. Additionally, the company offers "PAY.JP," an online payment solution enabling developers to integrate credit card processing into their web services and e-commerce sites, and "PAY ID," a unified shopping service accessible at any store built with BASE. The company was established in 2012.
